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05Food / CPG

MSG Kitchen

An Asian-diaspora food popup and cultural programming series across 30+ events — with a chili-crisp CPG line sold alongside.

Role
Co-Founder
Year
2018 — 2021
Client
Independent
Stack
Brand, Operations, CPG
MSG Kitchen
30+

popups & events

CPG

own chili-crisp line

Diaspora

cultural programming

MSG Kitchen was a love letter to Asian-diaspora food — a popup and cultural programming series across 30+ events while we developed and sold our own chili-crisp product.

MSG Kitchen
MSG Kitchen

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