Why the unglamorous data layer is the actual product in a founder–investor marketplace.
Everyone wants the marketplace. Almost no one wants to build the part that makes it work: the messy, unglamorous data layer underneath.
Before any clever ranking, you need clean, structured investor profiles. Stage, sector, check size, geography — all of it lives in inconsistent prose across a thousand sources.
The product isn’t the match. It’s the confidence that the match is right.
Once the data is trustworthy, the matching itself becomes almost boring — which is exactly the point.
Written by Martin Kim
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